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Unforgettable experiences Worldwide
Presented by BMW Motorrad

Life is the sum total of all our experiences. And special moments on and with a motorcycle are our FUEL FOR LIFE.  If you, too, are ready to fill your life with unforgettable memories, you've come to the right place. FUEL FOR LIFE offers you exclusive experiences all about motorcycling. Here you'll find imaginative motorcycling trips, exciting events and professional training courses. Or your dream bike, which you can hire for your next road trip. All these offers are from selected partners and approved by BMW Motorrad.

JUST THREE STEPS TO YOUR EXPERIENCE

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Choose your experience

Take inspiration from our categories – Travel, Training, Events, Routes and Rental – or search specifically for your dream experience.

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Send enquiry

Select your favourite experience and send your enquiry or reservation. Our partners will then send you a quote or a booking confirmation.

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Start your experience

You've booked your experience with one of our partners. Once you've received confirmation of your booking or reservation, you're ready to go.

New at FUEL FOR LIFE

Coming soon
Training

Train & Explore: on-road programme

Bolzano, Italy
In planning

EUR 249
Travel

Portugal Premium Tour

Lisbon, Portugal
10 days

from

EUR 4,959
Travel

From Sea to Sky

Kalavryta/Peloponnes, Greece
8 days

EUR 4,900
Training

Train & Explore: Off-Road Adventure

La Puebla de Roda, Spain
4 days

from

EUR 1,299
Events

WorldSBK, round 07: Autódromo Internacional do Algarve

Portimão, Portugal
2 days

from

EUR 107.95

“ 

What an adventure - pure memories

 ”
Tested quality for a premium experience
Logo BMW Motorrad International Riding Academy Logo BMW Motorrad International Riding Academy
Logo Partner of BMW Motorrad Logo Partner of BMW Motorrad
Logo Rent A Ride Logo Rent A Ride

FREQUENTLY ASKED QUESTIONS

What offers are available at FUEL FOR LIFE?

FUEL FOR LIFE is your platform for unforgettable motorcycling experiences. We offer a diverse range of international and high-quality motorcycling trips, training courses and events, all organised by certified BMW Motorrad partners. Whether you are looking for an off-road adventure, want to experience laps of a racetrack on the latest BMW Motorrad, or would like to rent a BMW Motorrad for your next outing: you’re guaranteed to find what you’re looking for at FUEL FOR LIFE. Discover our wide range of offers and find your next motorcycling adventure.

Where can I find all offers for FUEL FOR LIFE trips, training courses and events?

Use our practical Experience Finder to find your next motorcycling adventure at FUEL FOR LIFE! The comprehensive list of all motorcycling trip, training course and event offers is presented in a clearly arranged catalogue overview. Use our simple filter options to adapt your search and search based on specific criteria. Discover our Experience platform now and experience your next unforgettable adventure with FUEL FOR LIFE!

I am planning to hire a BMW Motorrad from Rent A Ride. Where do I find the offers?

Please visit fuelforlife.bmw-motorrad.com/en/rental.html to see all the offers available from our rental partners. You can select the motorcycle, dates and town or city in which you would like to rent there. There are over 300 Rent A Ride rental partners in 28 countries to choose from.
You’ll receive a suggested price, and some rental partners also offer the option of adding rider gear, motorcycling accessories and insurance cover.

Do you have any other questions?
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Information on data protection:

The personal data you provide will be processed to deal with your enquiry and, where necessary, forwarded to a BMW partner. Further information on the processing of your personal data by BMW AG, such as for the purpose of general customer care, as well as detailed information regarding your rights as a data subject can be found online in the FUEL FOR LIFE Privacy Notice.

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